This policy explains how the website of SAK LOŽISKA spol. s r. o. uses cookies and similar technologies when you visit the website.

Cookies are small text files that a website stores on your device (for example on your computer, phone, or tablet). They help ensure the proper functioning of the website, remember certain choices, measure traffic, and evaluate the use of the site.

In addition to cookies, the website may also use similar technologies, in particular browser storage (for example localStorage) or technical identifiers related to the operation of measurement and consent mechanisms.

We distinguish the following categories on our website:

We use necessary technologies to ensure that the website functions properly and securely and remembers your cookie preferences.

As part of consent management, the website stores information on whether you have allowed only necessary technologies or also analytics or marketing categories. This choice is stored locally in your browser so that the cookie settings bar does not appear again on every visit.

We do not use this information for profiling, and its sole purpose is to technically ensure your choice and the proper functioning of the website.

If you consent to analytics cookies, we use Google Analytics 4 to measure website traffic and evaluate website usage. This tool helps us find out, for example, which pages are visited, which website elements users interact with, or what types of devices visitors use.

In our setup, Google Analytics is activated only after consent has been granted for the analytics category. At the same time, we use Google's Consent Mode, which respects your choice for analytics and, where applicable, advertising purposes.

The following service identifier is used on our website for measurement: G-HN36WFQL2Q.

In the default setup, we mainly use the following consent signals:

• analytics_storage – controls storage for analytics purposes,
• ad_storage – controls storage for advertising purposes,
• ad_user_data – controls the transfer of user data for advertising use,
• ad_personalization – controls ad personalization.

If you do not grant consent, analytics cookies are not activated and the Google Analytics measurement script is not loaded in the standard way for full traffic measurement.

You can change your settings at any time via the “Cookie settings” link available in the website footer.

You can also manage cookies and similar data directly in your browser, especially by deleting, blocking, or restricting them.

If you restrict or completely disable necessary technologies, some parts of the website may not function properly.

If you consent to analytics cookies, data related to website usage may be made available to the provider of the analytics tool, i.e. Google.

Details on the processing of personal data are also provided in our Privacy Policy.

The website administrator may update this cookie policy from time to time, in particular if there is a change in the technologies used, cookie categories, or legal requirements.

We therefore recommend checking this page regularly.

This policy becomes effective on the date of its publication on the website.